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Carqo Resources

Articles and guides

Understand the signal. Choose the next step.

Practical reading for the person running the business. Start with a question, follow its evidence and keep a record of what you learn.

  1. Choose a question your customers ask.
  2. Read the explanation and its worked example.
  3. Use the checklist to plan your next review.

Latest articles and guides

Showing 9 of 11 resources

Guide · Measurement

Your weekly AI visibility review

Run a focused weekly review of answer coverage, changed descriptions and source pages, then choose one justified next task.

About 9 minutes to readRead resource
Guide · Questions

Build a useful customer question plan

Build a question plan around customer decisions, remove duplicate prompts and improve the relevant pages before publishing more.

About 9 minutes to readRead resource
Guide · Getting started

How AI search works

Learn to separate an AI answer, a source link and a website visit, then check one answer about your business.

About 10 minutes to readRead resource
Guide · Getting started

Understand Google AI search

Review Google AI Overviews with the right eligibility checks, source evidence and reporting limits.

About 10 minutes to readRead resource
Guide · Getting started

GEO vs AEO vs AI SEO

Understand what AEO, GEO and AI SEO describe, how the work overlaps and what to ask before paying for it.

About 10 minutes to readRead resource
Guide · Getting started

What AI search companies tell website owners

Compare official website guidance from Google, Microsoft, OpenAI, Anthropic and Perplexity, including where their controls differ.

About 4 minutes to readRead resource
Guide · Business information

Review AI answers about a local business

Check local AI answers against real locations, service areas and opening hours without creating pages for places you do not serve.

About 10 minutes to readRead resource
Guide · Website checks

Check product information for AI search

Check the exact product, variant and availability across the visible page, product data and the AI answer you recorded.

About 10 minutes to readRead resource
Guide · Content

Write a useful service page

Write a service page that helps a customer decide using clear scope, genuine evidence, useful limitations and a relevant next step.

About 10 minutes to readRead resource

Keep learning

Follow a learning pathLook up a termVisit the help centreRead the Carqo Brief
Start with your website

See the answers.
Then choose your next step.

Start with a free AI visibility report.